The PureCirle Stevia Institute at the China Nutrition Society’s 13th National Nutrition Conference

The PureCirle Stevia Institute participated in the China Nutrition Society’s 13th National Nutrition Conference, themed Innovation Driven Nutrition Development – From Foundation to Application, and held in Beijing China, May 22-24, 2017. More than 2,500 nutrition scientists and practitioners from academia, government and industry attended the scientific sessions and exhibits. Dr. Priscilla Samuel, PureCirle Stevia Institute’s director, presented on the “Health Benefits of Stevia and its Role in Sugar Reduction” which was part of the session titled “The Development of Nutrition and Health Industry” on May 24th, 2017.

Dr. Priscilla Samuel presenting at the conference

Dr. Priscilla Samuel presenting at the conference

Dr. Samuel highlighted the role that stevia can play in helping to reduce sugar intake, with practical dietary examples of sugar reduction. Sugar intake has been rising in China, especially among children. China’s recent 2016 Dietary Guidelines recommend no more than 10% of total calories from added sugar, or 12.5 teaspoons of sugar or less, with a preferred level of no more than 5% of calories or 6.25 teaspoons of sugar. Dr. Samuel also presented research that shows reduced-sugar/calorie foods with stevia result in a lower blood glucose response versus full-sugar/calorie products, as well as, an overview of the science on stevia and low-calorie sweeteners related to appetite and weight management. The body of research demonstrates that stevia can be part of a healthy lifestyle for both diabetics and those trying to manage weight.Attendees tasting the sugar-free lemon tea sweetened with stevia

Attendees tasting the sugar-free lemon tea sweetened with stevia

The PureCirle Stevia Institute (PCSI) and PureCircle Ltd. also participated in the meeting by having an exhibit booth which facilitated education and dialogue with attendees. During the three days of the meeting, several hundred conference attendees visited the booth including Professor Dr. Yuexin Yang, President of the China Nutrition Society. Many tasted and enjoyed the stevia sweetened sugar-free lemon iced tea and learned more about stevia’s science and role in sugar reduction. The booth exhibit gave PCSI the chance to connect with practitioners who had not heard about stevia as a sweetener for foods and beverages, many of whom were dietitians and clinicians in China.Professor Dr. Yuexin Yang, President of the China Nutrition Society and Dr. Priscilla Samuel, Director of PCSI

Professor Dr. Yuexin Yang, President of the China Nutrition Society and Dr. Priscilla Samuel, Director of PCSI

PureCircle and PCSI team at the Booth Exhibit

PureCircle and PCSI team at the Booth Exhibit

Stevia has been approved for use in food and beverages by all major regulatory bodies around the world including China’s regulatory authorities. To date, more than 10,000 sugar and calorie-reduced food and beverage products have been launched around the world with stevia.